Novosoft Announces Marketing Strategy for Handy Backup for Android

Novosoft, one of the leading providers of data backup solutions worldwide, today announced the intention to use Handy Backup for Android, their data backup tool for Android-powered phones, to promote Novosoft Remote Backup Service.

Alliance, Ohio, November 17, 2009 – Novosoft, an international IT-consulting and software development company, announced today that the upcoming version Handy Backup for Android will be bundled with Novosoft Remote Backup Service.

"Handy Backup for Android will remain free for all users of Android phones," said Alexander Prichalov, head of Novosoft Development Department. "However, we are planning to add features integrated with third-party services. For example, the upcoming release will support backing up to FTP servers, but it will be available only for customers of our Remote Backup Service."

The strategy of providing free or low cost software with paid options is not new for Novosoft. Handy Backup for PC is marketed in exactly the same way: its core functionality can be extended with paid plug-ins of two types, one for extracting data to back up (files-based, drive-based and database backup plug-ins) and another for controlling storage and processing options.

"We've taken great care to develop the same powerful architecture that we have in a desktop version," said Mr. Prichalov. "Further development of Handy Backup for Android will be focused on creation of plug-ins for data selection and storage, and FTP backup is the first of them. In a short time, we will revise pricing strategy of our Remote Backup Service, and come up with a solution that will be cost-effective for most Android users. The release of the new version is planned for the end of November."

The first beta of Handy Backup for Android was introduced by Novosoft in March, 2009. It was an extension to a desktop version of Handy Backup that allowed users to back up their phones to PC on the client-server model, controlled by PC. In the beginning of November the company released a standalone backup application for Android-based smartphones. At present, it is available on the Android Market and can be downloaded free of charge.

About Novosoft Remote Backup Service

Novosoft Remote Backup Service is a secure data storage system located in an underground shelter in San Diego, California. It is secured from fire, flood, magnetic and electric fields and any other factors that can damage user data, and is accessible 24 hours a day and 365 days a year from any point of the world. To learn more, please refer to http://www.remotedatabackup.net

About Handy Backup for PC

Introduced in 2002, Handy Backup™ is a family of data backup and disaster recovery software for Windows computers and Windows Server-based enterprise networks. Prices of the software range from $39 for Handy Backup Standard to $599 for a full-featured enterprise backup solution Handy Backup Server. To learn more, please refer to the product website at http://www.handybackup.net

Contact
Alexander Rassokhin
Novosoft
Phone: +7 (383) 330-34-69
E-mail: pr@novosoft.net

Novosoft Releases Backup Software for Android Mobile Devices

Novosoft, one of the leading providers of backup solutions worldwide, announces Handy Backup for Android, a data backup and restore utility for Android-based phones.

Alliance, Ohio, November 3, 2009 – Novosoft, an international software development and IT-consulting company, today announced the release of a lite version of Handy Backup™, a data backup tool for Android-powered mobile devices.

"We started working on compatibility with Android in early spring of this year," said Alexander Prichalov, head of Novosoft Product Department. "The first beta came out in March, and it was a client software that allowed a PC version of Handy Backup access and back up phone's data. After collecting user feedback, we saw a huge demand for a standalone Android backup tool, so we immediately started working to come up with a solution."

By creating a portable version of Handy Backup, Novosoft provides owners of Android-based smartphones with an opportunity to back up their data independently of Google services. The current release supports backing up SMS messages, contacts, call logs and SD card data. Contacts are saved in VCard format, so they can be later imported to Outlook or other messaging software.

"While the application may look simple at the first sight, we actually developed the same architecture that we have in desktop version of Handy Backup," said Mr. Prichalov. "Now it will be easy for us to extend the functionality with support for more data, various Android applications, capability to back up to network and FTP locations, and much more – just the way you can back up your PC with Handy Backup."

Handy Backup for Android is free of charge and can be downloaded directly on your phone from the Android Market.

About Handy Backup for PC

Handy Backup™ is a complete, extensible PC backup software featuring a unique architecture, where all backup jobs are created through plug-ins of two types: one for selecting data that you want to back up (there are files-based, sector-based and database backup plug-ins) and another for controlling data processing and storage options. To learn more about Handy Backup, please refer to the product website at http://www.handybackup.net

Contact
Alexander Rassokhin
Novosoft
Phone: +7 (383) 330-34-69
E-mail: pr@novosoft.net

Backup Rotation Schedule Basics

Backup rotation schedule is an essential basis of the whole backup strategy especially concerning corporate data backup and recovery used by enterprises. It is widely known that having only one copy of important information is asking for trouble. You have to keep multiple copies and one of them in secure off-site storage. Backup schedule is usually using a combination of partial backups interspersed with full backups to reduce backup time and capacity usage.

Most known and simple partial backup method is differential backup which allows saving all data changes made since last full backup. Due to backup strategy it takes more storage capacity, but is much faster to restore backed up information if it is necessary. Incremental backup is a little bit more complicated method allows backing up changes made since last incremental backup instead of full. This method helps to reduce storage capacities used to keep backup files, but process of backed up data restoration is relatively slow.

Top backup rotation schedules used for tape backup are mostly Grandfather-Father-Son (GFS) and Tower of Hanoi. GFS is based on using three sets or generations of tapes. Monthly full backup is grandfather, weekly full backup is father and a son set for partial everyday backups. Grandfather tapes are stored off-site while “younger” generations stay in backup rotation. Tower of Hanoi is based on mathematic puzzle of the same name and provides an ability to increase generations’ depth.

No matter which backup rotation schedule you will select according your corporate data backup strategy. The most important requirement is to have 24/7 access to your backups, though it is provided by every quality online backup service.

Not Using Remote Data Backup? Your Data Is Lost

Author: Ben Mathews

Remote Data Backup

It is an hour to deadline for submitting a proposal for a job you have committed to doing for a client. Your computer is down and you have no idea of how to bring it back. Everything you have tried is to no avail. What will you do? The bad part of this is that the job you are submitting a proposal for is worth a lot of money that your company cannot afford to lose. Do you have remote data backup software? No. Well you are in trouble.

This is a scenario that can happen more easily than you think. Do not let this happen to you. Not only is it bad for business, but your reputation can suffer. This can be detrimental to any further jobs that you may try to get. If you value your business and cannot afford to miss opportunities due to computer problems, you need to invest in a good remote data backup software. By increasing efficiency, you do not have to spend time and money trying to get your computer files back up and running when you do not have either.

By backing up your data, access to anything that you need can be found at the click of a mouse. Well, a little more than that but not much. All you have to do is go to your choice of remote data backup, click on remote access, and put in your account number and password. Prepare your files for downloading and you are ready to go. Download them to your computer and you have everything at your fingertips. The good thing about remote data backup software is if your computer is down, you can access these files from any computer that has internet access.

If you are in the business of making money and your computer is your lifeline, you owe it to yourself to use remote data backup software. The loss of important files can affect your business to the point that it can put you out of business. You never know when you may need something in a particular file. If you cannot get to it, you are flirting with disaster. To ensure that you can find what you need when you need it, a remote backup service is your best choice.

When you do not have problems getting your clients taken care of and do not have delays, the client is happy, you are happy, and your business profits. Word of mouth is the greatest advertiser of all. When your clients recommend you to someone else and brag about the service they received, you are well on the way to building a great clientele. Using remote data backup software will only ensure that you will continue to be able to take care of the clients you have and the ones you will get.

To wrap it up, the best thing you can do if you have a business, small or large, home based, or not is to invest in remote data backup software. Your time is money and you cannot afford to spend it looking for files that have disappeared from your computer. If you are going to run a business, run it like a business, not a hobby.

About the Author: If you are not using a remote data backup service your business is at risk. Try our free data backup software and enjoy peace of mind knowing that your data is safe if the unexpected happens.
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